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Rail News: Passenger Rail
9/23/2009
Rail News: Passenger Rail
BART kicks tires on new text-message service for riders
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Bay Area Rapid Transit (BART) is testing a new service that would provide riders with train arrivals, delay advisories, elevator status and other information via on-demand short-message service (SMS) text messages.
“Texting is an increasingly popular means of communication and can be used even on devices that don't have mobile browsers,” BART officials said in a prepared statement. “Research firm Nielsen reports that more than three-quarters of U.S. wireless subscribers have texting capability, and that mobile subscribers send and receive more text messages per month than they do phone calls.”
BART currently provides information to its rider via its Web site (www.bart.gov), a mobile Web site (http://m.bart.gov), email and SMS alerts (http://www.bart.gov/alerts). The on-demand SMS messages would be accessible at http://www.bart.gov/sms.
“Texting is an increasingly popular means of communication and can be used even on devices that don't have mobile browsers,” BART officials said in a prepared statement. “Research firm Nielsen reports that more than three-quarters of U.S. wireless subscribers have texting capability, and that mobile subscribers send and receive more text messages per month than they do phone calls.”
BART currently provides information to its rider via its Web site (www.bart.gov), a mobile Web site (http://m.bart.gov), email and SMS alerts (http://www.bart.gov/alerts). The on-demand SMS messages would be accessible at http://www.bart.gov/sms.
