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Rail News Home Passenger Rail

6/7/2021



Rail News: Passenger Rail

LOSSAN rail corridor agency recognized for pandemic safety ads


The American Public Transportation Association recognizes the industry’s finest marketing and communications campaigns.
Photo – LOSSAN Rail Corridor Agency

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The Los Angeles – San Diego – San Luis Obispo (LOSSAN) Rail Corridor Agency, which oversees the Amtrak Pacific Surfliner service, has been awarded two first-place honors for the 2021 Annual AdWheel Awards  presented by the American Public Transportation Association (APTA).

APTA recognizes the industry’s finest marketing and communications campaigns, awarding the LOSSAN Agency first place honors for strategic efforts to keep the public informed during the COVID-19 pandemic.

Out of the 363 AdWheel entries received, the highest number of submissions in several years, the LOSSAN Agency was received first-place awards in two categories: Pacific Surfliner COVID-19 Communications, Electronic Media; and Pacific Surfliner COVID-19 Communications, Social.

The LOSSAN Agency’s COVID-19 communications campaigns included digital elements such as website updates, informational articles, virtual experiences on social media.

 

 



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